Latest News & Posts
  • November 19th, 2018
    Increasing role of UI/UX Design in Digital Strategy?

    Do you remember the time when the computer was first introduced? Only a few people who were into technology got interested in it. The main reason was that the User Interface (UI) with a blackscreen which was a big stumbling block in getting users interested in computers.

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  • November 2nd, 2018
    Social Media Stories : The Next Frontier for Brand Marketing

    Their has been a seismic shift in how marketing is being done these days in comparison to how it was being done just a decade back. With the democratization of technology and high speed internet consumers are engaging

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  • October 30th, 2018
    Digital Transformation 101 : Leverage Staff Augmentation Model

    During an interview in 2011, Marc Andreessen famously proclaimed that "Software is eating the world." Today, his words have come full circle. It is tough to think of a single industry where Technology, Software and Digital,

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  • October 29th, 2018
    How Artificial Intelligence is impacting SEO

    Emergence of Artificial Intelligence has had a major impact on almost every walk of life. This evolution has had a major impact on the field of Digital Marketing. AI has developed into many forms and types

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  • October 16th, 2018
    How Digital Marketing is transforming the Realty Sector

    Recently, the real estate market has undergone a slew of reforms such as RERA and GST among others. These reforms have been implemented by the government for bringing transparency in the realty market.

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  • October 4th, 2018
    How Consulting and Tech Firms are disrupting the Traditional Digital Ad Agency Model

    The Digital Marketing Agency model which was modelled on the traditional ad-agency model is getting disrupted and all Digital Agencies are feeling the pinch. The disruption of ad-agencies is being chiefly led not by new upstarts but by Tech and Consulting firms.

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  • October 3rd, 2018
    Shifting Paradigms: ‘Voice Search’ The Present and The Future

    When Google introduced its maps and started offering the AI navigator that will start telling directions to us, who knew that it will become an essential part in our day to day life. Not even a decade has passed since all this happened and the technology revolution has seen a paradigm shift of having Voice Search & Support as a non-negligible requirement.

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  • September 27th, 2018
    Linkedin Is Emerging As a Solid Lead Generation Platform

    Leads and conversion data are important aspects for any businesses. In this digital era, there are several platforms to leverage to generate leads. However, LinkedIn, a social media platform is emerging as one of the most active lead conversion platforms available in the market.

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  • September 24th, 2018
    Google Station India

    Ever since Google has launched first of its Google Station to provide free WiFi service to its users from Mumbai Central Station in the beginning of the year 2016, the waiting for a train to their destination has become more fun for the passengers. Even if a train is delayed, waiting does not take its toll on them.

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  • September 18th, 2018
    Digital Marketing Trend Facts for 2018

    In the present time, Digital Marketing domain has become more competitive than ever through its increasing expenditure on all digital platforms. The biggest challenge faced by the digital marketers today is to prove ROI

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